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January 22, 2014


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We use lots of words when we want to say very little.

I agree.

The line that the new certification will be "targeted to communication professionals" v. supporting or serving communicators reminds me of a saying:

There are two ways to walk into a room. You can say, Here I Am! or you can say, There You Are (and put the emphasis on the other person/customer). IABC is saying Here I Am.

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